In March 2024, well-established rural and agricultural retailer Carr's Billington made the strategic decision to introduce FECPAK postal test kits to their product lineup. The decision to offer the Faecal Egg Count (FEC) + Fluke Egg Test Kits was to support its customers to achieve healthier herds and flocks and better farm management. 

Initially, customer interest in the test kits was slow but as months passed, demand grew significantly. This growth has made the FECPAK Test Kits an invaluable addition to the product range in Carr's Billington stores across the UK.

One of the most significant benefits for Carr's Billington is that the test results enable responsible prescribing by RAMAs (Registered Animal Medicines Advisors). Having FEC results from the tests allowed RMAs to only recommend treatments that are necessary, promoting better animal health and reducing the risk of resistance. Customers quickly appreciated the simplicity of the FEC tests and the quick turnaround time for results, which often arrive faster than expected. This convenience makes the FECPAK Test Kits a popular choice among farmers, who find them easy to use and reliable.

Additionally, having FECPAK Test Kits in store strengthens the relationship between the store and its clients. It fosters meaningful conversations about responsible worming and treatment needs, leading to better-informed decisions and more effective management of livestock health. As proof of Carr's Billington’s dedication to supporting its customers to achieve healthier herds and flocks, it recommends farmers use the FECPAK postal test kits before treating. This approach helps manage resistance to anthelmintics and builds trust with their farmer customers by saving them time, effort, and money by only worming when necessary. 

Carr's Billington’s success with FECPAK Test Kits provides a compelling case for retailers to stock the three types of FECPAK Test Kit. The benefits of responsible prescribing, high customer satisfaction and positive business impact, coupled with excellent customer feedback, highlight the value these kits bring to retailers and their customers. By offering FECPAK Test Kits, retailers enhance their service offering, build stronger relationships with their clients and positively contribute to more sustainable farming practices.